Does your business toe the line of being something it’s not? Do you want to build a brand that brings people together? This week we sat down with Tess and Julie, founders of Soul Communities—a movement and mindfulness popup community rooted in connection and intention. We chatted about stumbling into entrepreneurship, how mindfulness can transform your approach, and why having a partner can be the ultimate game-changer. Let’s dive in.
What started as a lonely quest for personal growth evolved into Soul Communities—a vibrant collective of over 100 participants at each event. Their secret? Taking action, embracing imperfection, and staying true to their mission.
Their story begins with Soul Sundays, a space for intention-setting and connection. They started by inviting their friends and then relied on the power of word-of-mouth to spread the word. The first six events were free and aimed at building credibility and proving the power of meaningful connection. As momentum built, they expanded into larger events like Sunset Sweat, which pairs movement with unique social experiences like silent discos or workouts hosted at breweries and other social hotspots.
The magic of Soul Communities lies in its intentionality. Whether it’s a mindset workshop focusing on gratitude and self-awareness or a sculpt-and-sip yoga session, every detail is designed to create authentic connections. Tess and Julie go beyond creating a community; they’re crafting experiences that leave a lasting impact.
Tess and Julie teach us the importance of jumping in and figuring things out along the way. They didn’t wait for everything to be perfect—they started and learned as they went. Clear communication and staying true to their mission were key to their success, and having each other as partners helped them stay grounded. For them, resilience isn’t about having all the answers; it’s about showing up, adapting, and staying focused on your vision.